Google Analytics Training for Dealers

Are you a dealer that’s just getting started with Google Analytics and wondering how to find Trader referral traffic in your GA account? Or maybe you’ve had Google Analytics for a while, but you’re not using it as much as you could be and want some easy-to-understand tips? Well, you’re in the right place! Think of this as Google Analytics 101: a high-level overview. In the offline world, it can be difficult to measure success at different stages of your sales funnel. Luckily, online we can access data that helps to paint a clear picture of how digital leads to interacting with your dealership.